Helpful guides

How much does it cost to <strong>create a business website?</strong>

There can be no denying that in today’s digital world, a business needs a professional, fully functioning website in order to thrive. With that in mind, most British business owners have probably pondered: ‘how much does a website cost in the UK?’. Though, perhaps the question should be: how much does it cost a business to not have a website?

Future-proof <strong>marketing trends</strong>

Nobody can deny the genuine results that can be achieved through a carefully considered marketing campaign. We’ve seen small and large businesses exceed their marketing objectives through a wide range of strategies, but how sustainable is it?

Are these marketing methods here for the long haul, or will they be displaced by innovative new methods connected to tech advancements?

Website analytics <strong>made easy</strong>

Have you ever considered getting solar panels added to your home to save money? If you’re considering it or if you have already, the logical next step would be to monitor the performance of your new solar panels to see how much money you’re saving on your energy bills. This logic should also be applied when you own a website.

Basics of <strong>design principles</strong>

Design principles are standards and rules that design experts typically maintain when creating their work. For example, you might know that when choosing an outfit 'yellow and green should never be seen', and designers know similar rules when designing images, videos, business materials, logos, websites or something else.